Why Is Instagram Worth It?

As a dropshipper, you might have thought, “Should I be using Instagram to promote my products?” Some of you could even be uncertain about utilizing Instagram for your dropshipping business. I’m here to tell you that using Instagram is amazing for your dropshipping business and here are the reasons why:

  • Easy To Make Your First Sales/Beginner Friendly

I literally don’t know anything else that could make a lot of sales very quickly. Within an hour, you can make your first sale. As long as you have your store already set up and you are able to find your products for your dropshipping store, you can message the influencers, schedule the shout-out, and launch the ad. Literally, within minutes, you get sales. When you launch a shout-out, you will basically get sales within a few minutes. It all depends on the size of the influencer. For me, I get sales within minutes. A lot of businesses: Facebook, Facebook Ads, Google Ads, or other social media marketing sites take a little bit of time to get your first customer. Through Instagram, you usually get your first customer within minutes of launching the ad.

  • Able To Test Products That Have Been Saturated On Facebook

A lot of people shy away from certain products. There are a lot of items that people think are oversaturated in the market but with Instagram, there are some things to consider. One, people might not have seen the products on Instagram. And two, you are able to remarket the product. For example, you can put memes on the product that you are promoting. 

  • Able To Rehash Old Products From Previous Years

You could rehash products that have done well in previous years. As long as the product’s aesthetic is pleasing to your audience’s eyes, you can reuse those products over and over again. 

  • Have A Good Idea On What Type Of Products Already Sells On Instagram

You kind of have a good idea on the products that sell on Instagram like fashion, make-up, cosmetics, skin care, pet products, animal products, and travel products. These types of products traditionally do well on Instagram. If you’re a millennial, likely you already have a good idea of what already sells which is going to be amazing for your dropshipping business.

  • User-Engaged Audiences

Instagram is the most engaged platform. It’s a platform where you have to be on your phone and you will notice that the engagement is through the roof on Instagram when compared to Facebook. There are way more comments, and there are way more views. These views and comments happen at a faster rate than other social media platforms. 

  • It’s Super Under-Utilized

Everybody’s pushing Facebook Ads and not many dropshippers are using Instagram. This means that you won’t have a lot of competition. 

These are just some of the reasons why you should be using Instagram for the success of your dropshipping business. 

I really hope that you enjoy this article!

Have an amazing day!

I’ll see you guys tomorrow with nothing but more value!




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