Should You Be Testing Similar Products? A Shopify Dropshipping Product Research
If you’re a startup dropshipper, it is easy to get tempted once we reached a certain level of success in one product and attempt to recreate it in our next product testing.
So should you be testing similar dropshipping products? Or should you go for diversity and test a variety of products?
If this is what’s bothering you, then you have come to the right place!
For today’s blog, I will be talking about this matter and help you determine which setup to adopt to help your business scale up the ladder.
So without further delays, let’s get right into it…
Should you be testing similar products? A Shopify Dropshipping Product Research
Once you’re beginning to see results with one specific product, you might think that it’s permanent.
You have to remember that success isn’t that established yet, but some of us might perceive that it would continue as long as it could be. Therefore, we attempt to sell the same product category believing that we can repeat such success.
But I’m here to tell you that this won’t necessarily be the case most of the time. And that you may have to try a different strategy if you want to maximize results.
You have to bear in mind three possible results if you decide to hold on to the same product category—
The first possible outcome is that you get no result, and it would be the same result as the previous ones
And then, instead of boosting your profits, you may experiences losses.
Lastly, you may indeed gain profits
So should you be testing similar products?
Let me reiterate that opting to consistently test the same product category isn’t something I would recommend generally.
But I’d say to put your capital and effort into testing various product categories to find your winning products(s).
And as we all know, finding even one bestseller in dropshipping can definitely help you increase your income significantly.
And once you discover that one product, only then that you may try to experiment and test the same product category if you want to.
But never test the product category if they’re already failing. If it succeeded in the past, but starting to fail now, then it is likely that it would continue to go on a downhill spiral.
I hope today’s topic has provided you the answer to the question—should you be testing similar products in dropshipping.
Although there may be exceptions, I still don’t feel like going to the same products over and over again, especially if its profits are starting to wane.
Let me reiterate again that my overall take on this is that you move forward testing different products.
And the reason why I strongly believe in this principle is that it gives you the advantage of testing several product categories and see which of them has the highest potential.
So yes, I believe that’s just about it! I hope the discussion for today has helped you in determining which setup to use.
Thank you for the time!
And I hope to see you on the next topics!
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